Portal Jurnal UPI

MANAJERIAL

Jurnal Manajemen & Sistem Informasi

« Vol.7, No.13, Juli 2008

Audit Komunikasi sebagai Alat Mengukur Efektivitas dan Efisiensi Komunikasi Organisasi

Suwatno
Abstrak
Every organization has to do communication’s audit regularly in order to know how effective the communication’s programs, activities, performances or policies that they have done. Communication audit uses integrated, planned and systematic method of researches, objective data and standardized bench marking. The result of communication’s audit shows what and where the communication’s barriers and it gives some recommendations to be fixed sothat the goal and objective can be reached.

Kata kunci : Audit Communication, Organizational Communication

Abstrak DOC       Abstrak PDF       Send to email      Print      Share on Facebook

© Universitas Pendidikan Indonesia 2011.